Advertising Guide
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Purpose of this Guide
This guide was developed for those wishing to advertise their business,
products, and services to the Alexandria Jaycees, via its website
at http://www.alexjaycees.org, or its
monthly newsletter.
For more information, please contact Ericka Claflin, 2003 Communications
Vice President, at communications_vp@alexjaycees.org.
Newsletter
The Alexandria Jaycees Newsletter is an 8 to 12 page publication
mailed or e-mailed monthly to over 200 subscribers who are generally
between 21 and 39 years of age, residing in the Alexandria, Virginia
metro area. Its articles include how-to's, information about upcoming
events, and general chapter business. To view the latest edition,
visit http://www.alexjaycees.org/newsletter.htm.
Newsletter Ad Rates & Mechanical Requirements
All ads are black & white. Dimensions are w x h.
| Ad Size |
1 insertion |
3x* |
6x* |
12x* |
Business card
3.5" x 2" |
$10 |
$27 |
$48 |
$96 |
1/4 page
3.75 x 4.75" |
$40 |
$108 |
$192 |
$384 |
1/2 page
7.75" x 4.75" |
$60 |
$162 |
$288 |
$576 |
Full page
7.75" x 10" |
$100 |
$270 |
$480 |
$960 |
*Reflects a 10% discount for ads running 3 - 5 months/20% discount
for ads running for 6 - 12 months.
Publishing Schedule & Closing Dates
- The newsletter is published monthly on the 25th.
- Space reservation deadline: the 10th of the month preceding
the issue date.
- Advertising materials deadline: the 15th of the month preceding
the issue date.
Mechanical Requirements
- You may provide camera-ready copy using white paper with black
ink; mail to: Alexandria Jaycees, PO Box 1836, Alexandria, VA
22313, Attn: Advertising.
- You may also e-mail your ad in PDF format to newsletter@alexjaycees.org.
Website
The Alexandria Jaycees website, http://www.alexjaycees.org,
is visited more than 8400 times per year. The website is used by
young professionals primarily within the Alexandria, VA area, but
also by those looking to relocate to the area.
The website's major sections are:
Web Site Ad Rates & Mechanical Requirements
| Ad Size |
1 month |
3x* |
6x* |
12x* |
Full banner
468 x 60 pixels |
$75 |
$203 |
$360 |
$720 |
Half banner
300 x 72 pixels |
$50 |
$135 |
$240 |
$480 |
Button ad
100 x 100 pixels |
$25 |
$68 |
$120 |
$240 |
*Reflects a 10% discount for ads running 3 - 5 months/20% discount
for ads running for 6 - 12 months.
Home page: Add 25% premium to the base rate.
Publishing Schedule & Closing Dates
Mechanical Requirements
Placement Options
- Button ads may be placed only in the left-hand navigation area,
under the "search" box.
- Banner ads may be placed just below the wavy lines at the top
of any given page other than the home page.
- Home page advertising: please contact Ericka at communications_vp@alexjaycees.org.
Terms & Conditions
All ads must be paid for in full prior to publication. We accept
checks, Visa and MasterCard. Checks and advertising copy may be
mailed to the Post Office box as noted below (please be sure to
properly safeguard your copy and write "do not bend/fold"
on the envelope). If paying by credit card please mail or call in
your information as noted below.
Advertising Contact
Ericka Claflin
2003 Communications Vice President
Alexandria Jaycees
PO Box 1836
Alexandria, VA 22313
Attn: Advertising
communications_vp@alexjaycees.org
(703) 866-7171
Credit card information:
Name on card: _________________________________________
Card type: ____ Visa _____ MasterCard
Card number: __________________________________________
Exp. Date: ____________________
Signature: _____________________________________________
Amount: ______________________________________________
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